The Power Of Social Proof In Marketing: How To Increase Conversions — Use Proof Review.

Adding social proof can greatly increase your conversion rate. That’s why big brands like Amazon, WordPress, Mailchimp, Use Proof, and just about every other company, use social proof on their sites to improve the psychology of their marketing and drive conversions and sales.

What Is Social Proof? Social Proof Definition.

By definition, social proof according to Robert Cialdini in his 1984 book, Influence: The Psychology of Persuasion, defines social proof as a psychological and social phenomenon wherein people copy the actions of others in an attempt to undertake behavior in a given situation.

Types Of Social Proofs

1. User Social Proof
2. Expert Social Proof
3. Celebrities
4. Friends
5. Certifications
6. Crowds

Social Proof Psychology

There’s no denying the power of social proof as studies show that 92% of online consumers look at a product review prior to making a purchase. That is why marketers use social proof as a tactic for conversion rate optimization by easing the minds of worried customers through social proof persuasion.

More telling is the fact that product reviews are 12 times more trusted than product descriptions and sales copy from manufacturers. In other words, consumers want proof from their peers and unbiased 3rd parties, not the brands selling the products.

Social Proof Advertising

One simple best way to understand social proof is by looking at some real-life social proof examples that you encounter on a daily basis:

1. Stores will often post pictures of celebrities who have shopped on the platform in order to subconsciously tell customers that high authority figures approve of their products and services.
2. Restaurants often have limited space in reception areas so that people waiting for a table will be forced to wait outside. This is to show people passing by that the restaurant is in high demand. As a result of this, any passerby is more likely to visit the restaurant in the future.
3. Country Clubs often require people to join a waitlist in order to obtain memberships. While waitlists are sometimes needed to prevent too many members from joining, the reality is that they’re frequently implemented to make clubs seem more exclusive.

And the list goes on…

Now you see social proof is all around you. And while you’re often subject to social proof as a customer, it’s imperative that you begin to leverage it on your own website. And when used effectively, social proof can drastically and swiftly improve online conversions and even more traffic to your website.

Now that you understand the power of social proof, where do you find social proof to use for your website?

Use Proof Review: A Powerful Social Proof Marketing Tool.

>> CHECK THEIR OFFICIAL WEBSITE HERE <<

What Is Use Proof?

Use Proof helps online businesses increase leads and sales by displaying real social proof. Many online businesses have trouble converting their website visitors. That’s why they use Proof to show the popularity of their products and services. Proof builds trust, positions brands as an authority, and gives the visitors a fear of missing out on a great product.

As of October 2018, Proof has over 15,000 websites that use their product. On average, websites who use Proof see an increase of 10–15% in leads and customers. You can set up a split test inside Proof to only show notifications to half your users. Let the data show that Use Proof actually works!

Use Proof Ideal Customers

With over 15,000 sites that use Proof, you can imagine how diverse their users are. However, their best customers are:

• SaaS Companies
• eCommerce
• Courses & Coaching
• Membership Sites

The biggest indication a user will be successful with Proof is if they have a large number of visitors to their site already. Ideally over 10k/Mo or running paid traffic.

Use Proof Features

Utilizing the power of social proof, Use Proof is an online conversion optimization solution designed to increase website conversions within a visitor traffic base.

Use Proof’s integration support a range of popular landing page software, CMS, CRM or web publishing platforms. Once added, features include the display of social proof notifications that display the live actions and activity of other site visitors as they make purchases, signup for memberships or mailing lists, place registrations and much more.

This affirmation of action from other customers is intended to assure and persuade other visitors into converting to customers themselves, while a live visitor counter also displays the current amount of people on the site or on particular pages.

The Use Proof system tracks where a visitor goes, what navigational pathways they take from an entry click, to any conversion goal point and then feeds that journey back with URL and time stamping.

Additionally, Use Proof automatically gathers any available visitor’s information it can find across the web and social media whenever a customer submits a valid email address to the site. By populating this detailed visitor profiles, Use Proof aims to inform commercial website owners and administrators about who an online audience is and not just how many people have visited.

Use Proof Key Features

Below is a list of the key features you get with Use Proof:

• Conversion optimization tools
• Customer journeys
• Custom timing
• Custom rules
• Live visitor count
• Visitor identification
• Application integrations
• Automatic notifications
• eCommerce integration
• Mobile optimized
• Multi-language
• Real time notifications
• Visitor tracking
• Website integration
• Conversion rate optimization
• Data profiling
• User activity monitoring
• Widgets
• Visitor targeting

Use Proof Review: Pros And Cons

Pros

1. Free Trial is offered to perform testing
2. Easy to use even for a beginner
3. Compared to others, the price is reasonable and cheap
4. Majority of users are experiencing positive experience with Use Proof
5. Great features list
6. Category leader in Social Proof Software
7. Awesome Customer support
8. Ease of use

Cons

1. Probably the super friendly easy to use tool!

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Benefits Of Using Use Proof

• Use Proof being an online conversion optimization solution, can easily embed into any existing website without any specialist coding or installation requirements, with a seamless integration with popular platforms such as WordPress, SquareSpace, AWeber, HubSpot Marketing Hub, Keap, Wufoo, Unbounce, Squarespace, Zapier, Instapage, OptimizePress, WooCommerce, Teachable, Kajabi, MailMunch, WebinarJam.
• Use Proof uses social proof notifications which act as live activity alerts to show visitors what other website visitors are currently doing, and consequently driving them to conversion goals such as making purchases, signups, registrations and so much more.
• With ease, a live visitor counter can be added to your site to show how many people are currently viewing and engaging with the entire domain, site sections or just certain pages. This is a real time analytics to your website.
• Use Proof tracks and details a customer journey, logging the page pathways they take through your website, and when, to better understand how efficiently traffic is getting from a particular entry point to reaching a specific conversion goal.
• When a visitor submits personal details to your website, say registering a valid email address, Use Proof automatically and intelligently looks for and finds any information that corresponds to them online to create detailed visitor profiles which it displays on your website.

>> Click Here To See A Live Demo Of The Use Proof <<

Use Proof Review: Summary

Use Proof is a leading platform when it comes to social proof marketing service. The first thing that you will notice about them is in the ease of use. Use Proof integrates well with your website without wasting a lot of time and you don’t require any techy or coding skills to start using it.

Use Proof credibility can be gauged by the fact that even Neil Patel has recommended the product to anyone who is looking for a social proof marketing software. It can be set up in just 10 minutes, and you can start seeing considerable and drastic increase in your sales and leads by 10%.

Disclaimer!

Some of the links within this article are affiliate links and I’ll get a little commission if you decide to use the links at no extra cost to you… it just helps me get a cup of coffee…Also, this article is intended for informational purpose backed by beta tester reviews.